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Content marketing is one of the most valuable strategies for increasing traffic to your site, earning more qualified leads, and boosting conversions. But if you want to have an effective content marketing strategy, you need to keep it up to date with with the latest trends. When you think of creating content, most people’s minds go straight to blogging. While blogging is one of the most effective content marketing strategies, it’s not the only player on the field. One of the biggest content marketing trends for 2021 is utilizing video. As you can see, video marketing has a noticeable impact on your audience and can influence their decision to buy

Next on our list of 2021 content marketing trends is focusing on the user experience. The user experience is fundamental to ensuring prospects stay engaged when visiting your content pages. To make the most of this 2021 content marketing trend, you must optimize your website’s user experience. In addition to web optimizations, there are also ways to improve the user experience on each page of content you publish. Users don’t want